him! presents ’Retail Spotlight’ a focused report on one of the most talked about retailers at the moment – we talk to shoppers at Poundland.
This reports provides insight into the retailer, the stores, and what shoppers say, with benchmarks on shopper behaviour vs. Poundland competitors
The report includes a in-depth look at:
- Who are Poundland
- The fixed price market
- Who is the shopper
- What drives them to Poundland
- Category’s that convert shoppers in Poundland
- What triggers their purchases
- What do they want to see more of
- A typical store, layout and display
- Shopper views & ratings
- him!’s view…
For more information please call 0845 072 7667 or email email@example.com
him! research & consulting is a research-based retail consultancy working mainly in food retail and distribution/wholesale.
We speak to over a 100,000 shoppers, consumers, retailers, store sales staff and head office executives each year to become better informed advisors to our clients and partners.
We work with over 100 blue-chip fmcg organisations, including food retailers, food manufacturers, wholesalers and distributors, service-providers to the food industry and industry trade bodies.
We run authoritative syndicated shopper tracking programmes in these food & leisure industries:
- foodservice and
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