This report takes a future-thinking approach; it aims to identify trends emerging from within our society and understand what human demands are driving these developments. We discuss each trend with reference to the driving forces of human behaviour, and where we have seen other industries begin to tap into these evolving demands of UK and international consumers. From this, we have drawn conclusions about these growing patterns of consumer behaviour, offering suggestions about how the convenience sector can best prepare for long-term shopper demands.
At HIM we believe that these trends will have a major impact on the convenience sector in 2018 and beyond, and our aim is to highlight how the sector can maximise the opportunities arising from these.
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him! research & consulting is a research-based retail consultancy working mainly in food retail and distribution/wholesale.
We speak to over 100,000 shoppers, consumers, retailers, store sales staff and head office executives each year to become better informed advisors to our clients and partners.
We work with over 100 blue-chip fmcg organisations, including food retailers, food manufacturers, wholesalers and distributors, service-providers to the food industry and industry trade bodies.
We run authoritative syndicated shopper tracking programmes in these food & leisure industries:
- foodservice and
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